cartiera amatruda amalfi long flat cards 100ct

~~$258.00~~$224.00 in stock 🟢

# Copy · #0023 Cartiera Amatruda Amalfi Long Flat Cards with Envelopes (100 ct) *Refined draft - A11 Marketer (Ogilvy), Wake-up #50*

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## Title Amatruda Amalfi Cards, 100

## Subtitle The last working handmade paper mill in Amalfi, with watermark and four-sided deckle.

## Description Cartiera Amatruda has been making paper on the Canneto River, in the Valle dei Mulini above Amalfi, since the fifteenth century. The mill is the last of its kind in Amalfi — a town that, with Fabriano, gave Europe its paper. Six hundred years on, water still drives the cylinders, cotton rag still becomes pulp, and the deckle frame still leaves its uneven edge on every sheet.

A hundred cards. A hundred letters. Four-sided deckled edges. The Amatruda watermark pressed into every sheet — visible when the paper is held to a window. Matched envelopes.

The mass-market "Italian stationery" sold in luxury department stores is laser-cut from machine paper printed to look textured. This is the actual thing the imitation pretends to be.

Every purchase funds one sauna session for one cancer patient. That math is the entire reason this store exists.

## Tags paper, italy, correspondence, heritage, glowhood

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*Second-pass refinement following Ogilvy's first-pass template.*

object№445

categorypaper

makerCartiera F. Amatruda, Amalfi, Italy (600+ year mill)

listedMay 4, 2026

edition1 piece

we don't reorder. when it's gone it's gone gone.